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Katrine Prince OBE FTS MIL MITG LFGGL 1939 -
2004
With the tragic death of Katrine Prince on 10 September 2004, we
have lost an inspirational force that transformed the tourist
guiding profession. From the moment Katrine qualified as a London
Blue Badge guide thirty years ago, she devoted her considerable
intellect and energy into developing tourist guide training and the
requisite professional organisational structures both in the UK and
worldwide. This outstanding personal contribution was recognised
nationally with the award of the OBE in 1999. Katrine worked
tirelessly to increase the standing, both in the UK and
internationally, of the profession of tourist guiding, culminating
in 2002 in the establishment of the Institute of Tourist Guiding as
the government approved standard setting body for the sector.
Katrine was brought up in Southern Rhodesia (now Zimbabwe) and
worked as a linguist in Switzerland, Italy and Germany before
settling in London. Her first involvement in tourist guiding was in
1971 as a (self taught!) driver guide - in those days virtually the
only coaches on the road were Evan Evans. After gaining a language
degree at London University and producing her second son
(simultaneously), she took the London Blue Badge guide course,
qualifying in 1974 - and she later qualified as a Wales and as a
Cumbria Blue Badge guide. She relished working as a tourist guide,
particularly specialising in study tours in French, German and
Italian.
Once qualified, Katrine immediately became involved in the
organisation of the then Guild of Guide Lecturers (now Guild of
Registered Tourist Guides). With her first class administrative
skills, vision and powers of persuasion she led it from being a
purely London organisation housed in her front bedroom to a
national organisation with its own office, using modern business
procedures, producing monthly newsletters, diaries, a directory of
members and a variety of other membership services. She was
instrumental in organising the Guild's thirtieth anniversary
celebrations in 1980 with a special service in Westminster Abbey
and receptions in both Guildhall and County Hall. In 2000 Katrine
was a keynote speaker at its Golden Jubilee. She served as
Secretary General of the Guild as well as undertaking three terms
as Chairman, during which time discussions were initiated to
explore the possibility of the Guild joining a trades union. This
did not happen but, as a result, the Association of Professional
Tourist Guides (APTG) was founded in 1989 as a branch of the then
MSF (now Amicus). Katrine remained a member of both the Guild and
APTG, always hoping that one day the profession would be reunited
under one organisation.
Katrine started teaching on the Blue Badge course in 1975 and, in
1983, following a Post Graduate Teacher Training course, she was
appointed by the then London Tourist Board as Director of Studies
for the London Blue Badge course - a post which she held until her
retirement in 2002. Over 700 London Blue Badge guides qualified
under her tutelage. With her extraordinary gifts, she nurtured each
and every one, inspiring them with her enthusiasm and enabling them
to reach their full potential. She transformed the course by
developing her visionary concept of the essence of good tourist
guiding: the marriage of knowledge and practical guiding skills.
This is now known internationally by the title of her influential
book, The Art of Guiding. Key to the success of this concept was
the recognition of the importance of communication skills and,
typically, Katrine looked outside the narrow confines of tourist
guiding, to the business world for ideas for what became the
'Communication Seminar'.
As a linguist, Katrine was involved in the establishment of
language testing for tourist guides, developed in conjunction with
the Institute of Linguists and the then English Tourist Board. She
undertook language testing and tourist guide assessing throughout
England and Wales. Amongst many ongoing professional training
courses for London Blue Badge guides run by Katrine, special
mention should be made of the endorsement courses she ran in the
Palace of Westminster, which helped lead to the current highly
successful summer recess tours of Parliament by Blue Badge guides.
She was also involved in the establishment of daily Highlights
tours by Blue Badge guides in the British Museum.
From 1994 to 2004 Katrine was Course Director for the annual City
of London guide training course (with accreditation from City
University). She also delivered training for in-house guides at a
number of locations - from stately homes (such as Blenheim Palace
and Harewood House) to companies (such as Boots) and attractions
(such as London Zoo, Cutty Sark Distillery and Denby Pottery
Works).
From 1989 to 1991 Katrine was a consultant to the then English
Tourist Board in its discussions with the University of London
Institute of Education about common standards in tourist guide
training. Then she became involved in the drafting of national
standards at levels 2 and 3 in Commentaries and Interpretation and
level 4 in Tourist Guiding. Subsequently, in 1998, ETB decided the
National Vocational Qualifications (NVQ) route should be pursued to
the exclusion of all others - a decision with which she profoundly
disagreed and which she and others believed threatened the very
existence of tourist guiding as a profession. At the same time the
London Tourist Board decided to close its Guide Department. The
leukaemia from which Katrine died had just been diagnosed but, with
immense courage and determination, in January 1998, she drew
together a small group including the then Chairmen of the Guild and
APTG and a number of experienced tourist guide trainers, to explore
the possibility of establishing an Institute of Tourist Guiding.
The Tourist Guiding Foundation was set up as an interim measure.
Subsequently she was a key member of the TGF/English Tourism
Council Tourist Guide Training Working Party. In March 2002, after
four long years and extensive nationwide consultation, the
Institute of Tourist Guiding was established as the government
approved standard setting body for the sector and the profession
took responsibility for its own destiny. It stands as a lasting
legacy of Katrine's life's work.
A few days after the celebratory reception in Parliament hosted by
the Minister of Tourism, Katrine was again admitted to hospital for
several months' treatment, leading to a bone marrow transplant.
Thereafter she was mainly confined to her home, with occasional
forays to various parts of the UK and Europe to catalyse new
courses, to run Communication Seminars, to lead workshops for guide
trainers or examiners, to attend meetings and, as always, to give
unstintingly of her advice, her time and her expertise. Undeterred
and, though frail, more indomitable than ever, she became Deputy
President of the Institute in March and was looking forward to
assuming the Presidency in November. She continued to make a unique
contribution to the Institute right up until the last week of her
life.
Katrine revolutionised tourist guiding not only in the UK but in
other countries worldwide. She was very supportive of the
establishment both of the European Federation of Tourist Guide
Associations (FEG) and the World Federation of Tourist Guide
Associations (WFTGA). In addition she was head hunted to work as a
trainer and consultant from Florence to Fiji, Geneva to Hong Kong,
the Caribbean to Russia, French Polynesia to Latvia and, most
recently, Malta in 2004. As an international expert, she was
training consultant in the early years of WFTGA and regularly
addressed the WFTGA Congresses on The Art of Guiding - including in
Cyprus, Finland, South Africa and Singapore. She was also a leading
figure in the development of a course to train guide
trainers.
Throughout the past eight years- and until the last week of her
life - Katrine was closely involved in FEG. She served as Secretary
from 1998-2000 and had been FEG Training Officer since 1996, as
well as providing the Secretariat since 1998. In 1996 she prepared
and published a paper for FEG on Comparative Guide Training
throughout Europe. She represented FEG at a number of EU meetings
in Brussels and led training workshops in Heidelberg, Salzburg and,
most recently, in the Canaries last winter when the subject was
again Comparative Guide Training throughout Europe - as a step
towards the establishment of a common platform for tourist guide
training across Europe. She also oversaw the drawing up of a
Quality Charter for tourist guides in Europe and of criteria for a
Europe-wide language test for tourist guides, based on the system
developed in the UK. Both documents were approved at the FEG
Convention in Sicily in February this year.
Katrine's death leaves an aching void in the lives of her many
friends and colleagues, as well as at the heart of the profession
she loved. We shall all miss her warmth, generosity, sense of
humour and zest for life. But her family was always the most
important part of her life. She leaves her husband, Martin, two
sons, Philipp and Christophe, and her sister, Brigitte.
A celebration of and thanksgiving for Katrine's life was held at
St Paul's Church, Covent Garden on Friday 22 October 2004.
Fiona Grant, Tom Hooper, Richard Skinner, Nina Teller, Helen
Tozer, Monica Carney and Sandra Jack 21.09.04